Readability & Typographic Hierarchy
Improve legibility with a clean sans-serif body font, clear typographic hierarchy, and practical CSS techniques.
Readability & Typographic Hierarchy
Crafting clear, inviting text is about more than just choosing a “nice” font—it’s about guiding your reader through your content with purpose and clarity. In this article we’ll cover:
- What makes text readable
- How to establish a clear typographic hierarchy
- Practical CSS techniques to implement both
1. Why Readability Matters
Good readability…
- Reduces cognitive load
- Encourages engagement and comprehension
- Improves scan-ability for skimmers
Key factors
- Typeface choice (serif vs. sans-serif)
- Font size & line-height
- Line length (ideal: 45–75 characters)
- Contrast (WCAG AA at minimum)
2. Typographic Hierarchy: Guiding the Eye
Hierarchy is your roadmap. It tells the reader:
- “Here’s the big idea” (Primary headings)
- “Here’s how it breaks down” (Subheadings)
- “Here are the details” (Body text, lists, captions)
2.1 Heading Levels
- H1: Page or article title
- H2: Section headings
- H3: Sub-sections
- H4–H6: Minor call-outs, code snippets, asides
Maintain a clear size/weight difference at each level.
2.2 Beyond Size: Weight, Color & Style
- Font-weight: Bold for headings, regular for body.
- Color accents: Use sparingly to highlight key phrases.
- Whitespace: Generous margins, padding, and line gaps reinforce structure.
3. CSS Patterns & Code Samples
Here’s a simple scale using root‐relative units:
:root {
--font-size-base: 1rem; /* 16px */
--scale-ratio: 1.25;
}
h1 {
font-size: calc(var(--font-size-base) * var(--scale-ratio) * var(--scale-ratio) * var(--scale-ratio)); /* ~2.0rem */
}
h2 {
font-size: calc(var(--font-size-base) * var(--scale-ratio) * var(--scale-ratio)); /* ~1.56rem */
}
h3 {
font-size: calc(var(--font-size-base) * var(--scale-ratio)); /* ~1.25rem */
}
body {
font-size: var(--font-size-base);
line-height: 1.6;
max-width: 60ch;
margin: auto;
}
Tips
- Use
ch
units formax-width
to keep lines ~60 characters. - Keep
line-height
between 1.4–1.8 for readability.
4. Best Practices & Accessibility
- Test at small viewport widths, large text sizes, and different devices.
- Ensure color contrast ≥ 4.5:1 for body text.
- Provide enough whitespace around headings to separate sections.
- Use semantic HTML—screen readers rely on
<h1>…<h6>
and lists.
5. Putting It All Together
- Define your scale. Start with a base font size and a clear ratio.
- Map your headings. Assign sizes, weights, and spacing.
- Test & iterate. Preview on multiple screens, solicit feedback.
By thoughtfully combining readability with hierarchical structure, your content won’t just look good—it will guide readers effortlessly from headline to conclusion.
Happy designing!